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Whitelabel Overview & Help Guides: Apple & Google Developer Guide

📱 White-Labeled App Maintenance: What Our Team Covers

This page outlines the ongoing work our team handles to maintain white-labeled (WL) mobile apps on behalf of our customers across both the Apple App Store and Google Play Store.

While the app may be launched once, keeping it compliant, secure, functional, and up to date requires continuous effort. This is why we charge an annual maintenance fee — to ensure customers receive a high-performing, reliable, and evolving mobile experience over time.


🔧 What’s Included in Annual Maintenance

🌀 1. OS & Device Compatibility

  • Ensure support for the latest iOS and Android operating systems

  • Test and adapt the app for new device models and screen sizes

📜 2. App Store Policy Compliance

  • Monitor changes to Apple App Store and Google Play Store policies

  • Implement necessary updates to maintain approval and listing status

🔐 3. Security Updates

  • Patch vulnerabilities and apply security fixes

  • Keep SDKs and third-party libraries updated

🎨 4. Branding & Configuration

  • Maintain your app’s custom branding (name, colors, icons)

  • Manage tenant-specific configurations and app settings

🔔 5. Push Notification Support

  • Manage iOS certificates, Android Firebase setup, and related services

  • Renew and maintain credentials to ensure push functionality continues uninterrupted

🚦 6. Crash & Performance Monitoring

  • Monitor for crashes, performance issues, and regressions

  • Apply hotfixes or submit updates when needed

📨 7. App Store Communication & Resubmission

  • Handle app rejections, removals, or required store actions

  • Submit updated builds as necessary to remain in good standing

🚀 8. Continuous Feature Releases & Functionality Upgrades

  • Your white-labeled app benefits from all platform-wide updates and new features throughout the year

  • We manage the rollout of new functionality so you stay aligned with the latest enhancements — no manual intervention required


✅ Why This Matters

This annual service ensures your app:

  • Stays live and functional in both app stores

  • Delivers the latest features from our core platform

  • Complies with changing regulations and security standards

  • Requires minimal effort from your internal teams

Without this maintenance, apps risk being removed from stores, breaking due to OS changes, or falling behind in feature parity with our platform.


📖 Help Guides

This documentation provides guidance on key action items for customers regarding their Apple or Google Developer accounts. It includes templates and responses for emails sent to the Account Holder, outlining specific steps they need to take or if it’s an item HqO can handle internally. Additionally, it offers detailed instructions for granting HqO the necessary access to a customer’s Apple or Google Developer account, ensuring efficient app deliveries.

In short, items regarding customer Account Holders and their Apple or Google Developer account can be found here.

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